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Web Experience Management

To stay ahead of today's competition, you need more than a web content management system. Captivate customers, increase conversion rates, and bring your brand's story to life with Adobe's Web Experience Management solution.

Take control of online channels

Execute strategies across business-critical digital channels to build your base of loyal customers. Deliver meaningful, personalized content. Capture key insights. And drive multichannel marketing and e-business success.

Nimble mobile delivery

Manage multiple online channels to bring consistently compelling, media-rich experiences to customers and prospects.

Social engagement

Foster online community and encourage customer connection through social capabilities such as comments, ratings, blogs, and surveys.

Targeting and testing

Launch multichannel, targeted campaigns that generate qualified leads and provide feedback on engagement and effectiveness.

Solution Capabilities

• Web content management - Enable business users to author and publish in context across channels, while maintaining corporate standards.
• Strong mobile presence - Connect with customers at home, at work, or on the go. Deliver targeted content to smartphones, tablets, and other devices.
• Web analytics - Get in-context traffic reports, track keyword effectiveness, and utilize integration with Adobe Online Marketing Suite, powered by Omniture®.
• Content personalization - Target content based on user profile and clickstream, and simulate user interactions to test effectiveness. Create intuitive rules via tagging.

READ MORE in the Web Experience Management Solution Brief

I want Adobe's Web Experience Management solution from Adobe's Business Partner, 4Point.

866.485.2999 (sales)
877.469.3627 (support)

Learn More About 4Point

• Corporate Brochure (PDF)
• Services Brochure (PDF)

Related Adobe Products

• Adobe Digital Enterprise Platform (HTML)
• Adobe Flash Platform (HTML)